About

Who we are

The National Shooting Sports Foundation^® is the trade association for the firearm industry. For decades, our REAL SOLUTIONS. SAFER COMMUNITIES.^® initiatives have been creating safer communities by promoting firearm safety, responsible firearm use, and safe firearm storage among lawful gun owners. We also have been working to reduce firearm accidents and reduce criminal access to and misuse of firearms.

What we stand for

As an industry we take seriously our responsibility to promote responsible actions among legal gun owners, to help prevent accidents, and to help keep guns out of the wrong hands. All of those actions make our homes, neighborhoods, and communities safer.

We share the concerns of all Americans, and we are proud of our history of leadership in creating real solutions. We are taking action, and the firearm industry has developed genuine solutions that protect our communities while respecting the legal rights of gun owners.

No one wants to stop the criminal and tragic misuse of our products more than we do.That’s why the firearm industry has led with initiatives to improve security at retail stores and prevent thefts, strengthen the background check system, deter illegal purchases, and promote secure storage to help prevent accidents, thefts and misuse.